Category: Sales & Marketing

5 Top Tips for Creating an E-commerce Site with WordPress

5 Top Tips for Creating an E-commerce Site with WordPress

WordPress remains one of the most popular CMS and web builder options for small to medium-sized websites, and for e-commerce in particular. There are many reasons for this: it’s relatively inexpensive, the learning curve is not as steep as that associated with many other options, and a wide variety of plugins offers almost endless flexibility.…

By Koehler Home Decor October 8, 2021 Off

How Leveraging Psychology Will Boost Your Call-to-Action Buttons’ Effectiveness

How Leveraging Psychology Will Boost Your Call-to-Action Buttons’ Effectiveness

Although your e-commerce site is probably filled with them how often do you take the time to examine and analyze how well your call-to-action buttons are converting? The very name of the button, call to action, states there is a necessity for the person engaging with them to be prompted to perform a task. Therefore, your call-to-action…

By Koehler Home Decor October 1, 2021 Off

A Beginner’s Guide to Retail Marketing on TikTok

A Beginner’s Guide to Retail Marketing on TikTok

Genuine content reigns supreme in the TikTok universe. Users prefer raw and engaging videos to highly edited, curated posts—the type marketers generally make for sites like Instagram and Facebook—more than on other social media platforms. This stylistic distinction is what allows TikTok creators to connect with their audience in ways that are difficult to match…

By Koehler Home Decor September 24, 2021 Off

How to Offer Free Shipping on Your Products Without Breaking the Bank

How to Offer Free Shipping on Your Products Without Breaking the Bank

While free shipping on online purchases used to be a luxury, it has already become a standard expectation among modern consumers. There are two sorts of free shipping offers: conditional free shipping (free shipping under specific conditions) and universal free shipping (free delivery on all orders) (unconditional free shipping). Both offers can be pricey, but…

By Koehler Home Decor September 17, 2021 Off

Surprisingly Simple Ways to Increase your Holiday Home Decor Sales

Surprisingly Simple Ways to Increase your Holiday Home Decor Sales

Analysts are predicting a repeat of the record-breaking holiday decor sales seen last year in 2021. While pandemic restrictions have been eased significantly over last year in many areas of the country, many consumers are still planning to keep their holiday celebrations all the way from Halloween to New Year’s close to home. That does…

By Koehler Home Decor September 10, 2021 Off
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