Month: April 2017

4 Ways Email Marketing and Social Media Marketing Can be Used Together to Boost Both

4 Ways Email Marketing and Social Media Marketing Can be Used Together to Boost Both

Many businesses make use of both email marketing and social media marketing as components of their overall marketing plan, and rather sensibly so. Usually they are seen as totally separate entities; social media as a top-of-the-funnel engagement platform and email as the next step, taking over once leads have been generated. There are however ways…

By Koehler Home Decor April 28, 2017 0

KHD Buzz – eCommerce Site Mistakes, Mobile SEO Tips, the USPS’ Problem with Online Retail Growth and More

KHD Buzz – eCommerce Site Mistakes, Mobile SEO Tips, the USPS’ Problem with Online Retail Growth and More

eCommerce Site Mistakes – Which Annoy Consumers Most?  With online shopping now as commonplace as popping to the store it’s little surprise that consumers are getting pickier about the experience they have while doing so. And while every company – even the mighty Amazon – make UX and design mistakes which common faux pas annoy…

By Koehler Home Decor April 24, 2017 0

KHD Buzz – Voice Assistant Hijacking, eCommerce Marketing Trends, New Retail Sector Job Growth and More

KHD Buzz – Voice Assistant Hijacking, eCommerce Marketing Trends, New Retail Sector Job Growth and More

Google Home Burger King Hijack Backfires  Shopping capable voice assistants like Google Home and Amazon’s Alexa are becoming commonplace, so much so that Burger King launched an ad directly aimed at the Google Device and its users that amused some consumers, but not the search giant itself. Read More Online Retail Boosts Rural Job Markets …

By Koehler Home Decor April 17, 2017 0

KHD Buzz – The Return of the Catalog, Amazon Cash Debuts, Social Media Fan Personas and More

Should Online Retailers Offer a Physical Catalog?  The days of the physical catalog are numbered. Aren’t they? According to some experts, maybe not, even if yours is a completely Internet based retail concern. In fact, some of them say that the printed catalog is still a marketing must. Read More Amazon Cash Service Debuts  In…

By Koehler Home Decor April 10, 2017 0