KHD Buzz – Holiday Shopping Predictions, Stories Come to Facebook Pages, Increasing Customer Conversions and More

Report: Online Retail will Overtake Brick and Mortar in 2017 

According to a new report from Deloitte, the outlook for the 2017 holiday shopping season is good in general, but it is likely to be especially good for online retailers, as they seem set to outsell their brick and mortar competitors for the very first time. Read More

Facebook Opens Stories to Pages, But Will Anyone Use Them? 

Facebook ‘Stories’ photo feature has been around for some time now, but very few individual users have actually made use of them. Now Facebook is making the feature available for use on business pages too, but are they of any use as a social media marketing tool? Read More 

Report: Last Minute Holiday Shoppers are a Dying Breed

Need another excuse to begin ramping up your holiday marketing campaign right now? According to a new report from the NPD Group, the number of shoppers delaying purchases until ‘the last minute’ is decreasing every year. Read More

Infographic: Conversion Rate Optimization

The most important part of the holiday shopping season for online retailers is their conversion rate. Getting shoppers to their site is great, but they actually need to close the deal more often. This infographic offers some great ideas for just how etailers can increase those all important numbers this year:

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