KHD Buzz – Retail’s Ethical Responsibilities, the Rise of Voice Search, 2019 Customer Service Preferences and More

KHD Buzz – Retail’s Ethical Responsibilities, the Rise of Voice Search, 2019 Customer Service Preferences and More

January 7, 2019 Off By Koehler Home Decor

Opinion: Online Retailers Must Stop Encouraging Shopping Addiction

As research shows that retailers may be losing the battle for the hearts and minds of their loyalest consumers, one marketing expert asks, and then answers the question; with great marketing power, is there also social responsibility? Read More

If Brick and Mortar Retail is Dead, Why Are More Online Retailers Setting Up Shop?

The ‘death’ of brick and mortar retail has been a constant prediction from many experts for several years now. And while there have been some major casualties in the ‘real’ retail world recently – Toys R Us and Sears spring immediately to mind – if brick and mortar retail is dying them why are so many successful online retailers making plans to set up shop offline as well? Read More

Voice Search Is Growing, Is Retail Ready?

More consumers than ever added Google Home or Amazon Echo to their home tech setups this past holiday season and there is no doubt that voice search is something retail marketing campaigns increasingly have to take into account. But what are the best ways to go about doing that. Read More

Customer Service Preference Report: Generational Differences Count

Although the phone remains the most used customer service channel by consumers, its appeal appears to be declining, according to recent research from The Northridge Group, especially among Millennials, whose preferences are very different, it seems, to their older peers. Read More

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