The Ins, Outs and Best Practices for Product Page SEO
No doubt you are aware of the importance of having an SEO strategy in place for your website – and brand in general. But did you know that according to experts product page SEO is a different creature altogether and should be approached in a different way? Read More
Experts Weigh in on the 10 C’s of the Online Retail Industry
We all know online retail is growing, and often at the expense of traditional brick and mortar retailers. But why exactly? According to experts, it may all be done to these 10 C’s. Read More
Resource: Niche Holiday Calendar for Social Media Marketing
We all know that the major ‘holidays’ – Christmas, Hanukkah, Easter, Mother’s Day, Memorial Day, Labor Day etc – are usually good for a nice social media marketing tie in. But you may have noticed recently that an increasing number of companies large and small seem to be gaining some traction ‘celebrating’ lesser known, and often not exactly official, holidays via their social media feeds.
While it’s not a great idea to ‘celebrate’ all of these days for the sake of it, there may be some that truly fit your niche perfectly that you’ve been missing out on. Fortunately the folks at Hubspot have come up with a handy, downloadable calendar that covers all of these lesser known celebrations. Read More
Infographic: The NEW Ultimate Cheat Sheet for Social Media Graphic Sizes
Sizing images correctly for social media use is something of an ongoing challenge, especially as the ‘rules’ keep changing. So this is far from the first time we’ve shared a cheat sheet like this one. This one, however is the latest (for now) and could be very helpful for all kinds of social media marketing endeavors.
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