KHD Buzz – UPS Announces Shipping Surcharges, the Impact of User Generated Content on eCommerce and More
Will Amazon Finally Make Online Grocery Shopping ‘a Thing?’
While most retail niches are doing well in the e-commerce sector, online grocery shopping has still yet to really take off. According to some Wall Street analysts, Amazon’s buyout of the Whole Foods chain may change all of that. Read More
UPS Plans to Charge Retailers Surcharges on Holiday Deliveries
Last week, UPS announced a plan to begin charging a surcharge to deliver packages during the busy holiday season. The company claims that these extra fees are to help cover the costs they incur employing additional staff, but will retailers simply accept the fee and raise their own shipping charges or will they seek alternatives to UPS? Read More
Report: How User-Generated Content Affects Online Retail
Internet marketing company Yotpo has been studying the affect that user-generated content has on online retail for months. Their new report offers some interesting insights and some slightly surprising stats. Read More
Survey: What Bothers Consumers Most About Brand Marketing?
Brand marketing is an important part of any modern marketing strategy overall, but not all of it appeals to consumers. A recent study conducted by the CMO Council and Dow Jones asked 2,000 people in the US and UK which aspects of brand marketing bothered them most, and their answers are something any company should pay attention to. Read More
Video: Russian Vending Machine Will Sell You Instagram Likes
There is still debate going on about the practice of buying social media shares and likes, especially when it comes to social media marketing campaigns. Most social media platforms themselves frown on the practice, but that has not stopped a couple of Russain entrepreneurs. They came up with the ultimate in Instagram like selling, by creating a vending machine that allows people to buy likes for any of their Instagram posts. Check out the machine in action in the video below.
— Alexey Kovalev (@Alexey__Kovalev) June 8, 2017
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