Easy Ways to Make your Store More Trustworthy
Trust is everything in retail. Especially for online retailers. Without it, people won’t even consider purchasing your products. But here’s the problem: Trust is hard to build. And to make matters worse, it’s especially difficult to build online. Without genuine, face-to-face interaction, you have to rely on your retail website and social media to build…
Is Your Retail Website’s Search Function Up to the Job?
We have a question for you. When is the last time you thought about your retail website’s product search functionality? No, not its place in the search results for its keywords, but the actual product search on the site itself, the method by which your potential customers search your inventory once they have arrived at…
How to Choose the Right Payment Processor for Your Retail Business
The payment processor you use can determine whether credit card transactions are handled efficiently in seconds or become a source of frustration for both you and your customer. There is no such thing as an ideal payment processor. The best one for your business is influenced by your specific goals, priorities, and budget. But choosing…
How To Use TikTok for Your Retail Business
TikTok is one of the world’s fastest-growing social media platforms. Here we are going to look at how the video-sharing app may help your small business engage with clients in new and interesting ways, express its creativity, and reach out to a very diverse and fast-growing audience. What is TikTok? The TikTok app is a…
Try This 7-Step Website Spring Clean Today
Every retail website needs a refresher from time to time to ensure that everything is running properly, looking good, and accomplishing the objectives you set for it. The start of spring is a great time to tackle any work you’ve been putting off, and we’re guessing your website is due for an update. Take some…
Quick Fixes To Convert More Mobile Customers At Checkout Time
For retailers, especially those who target the lucrative Millennial and Gen X markets, mobile shoppers are making up more and more of their customer demographic. A WorldPay report projects that mobile e-commerce spending will overtake desktop e-commerce spending as soon as 2023. According to figures from Statcounter and Techjury, mobile vs desktop usage stats in…
How To Leverage QR Codes for Your Retail Business in 2022
Around 2010, cellphones began to have QR code readers as standard features. Most smartphones today have this capability, offering retailers a potent marketing tool in the palms of their customers’ hands. They’re solving problems and boosting sales with a simple tech-enabled resource by putting QR codes to work. Customers are using QR codes as well:…
Instagram Shadowban Test – Have You Been Hit?
So, you think you’ve been slapped with a shadowban, what’s next? How do you do an Instagram shadowban test? Read on to find out. Instagram is increasingly a go-to platform for businesses in all niches, especially retail businesses, looking to increase their engagement rates with their target audience, and, in many cases, has become both…
How to Increase Your Online Store’s Average Order Value
One way that an online store’s success is measured – in terms of analytics at least – is the value of its average order. Average order value (AOV) is the average amount of money each customer spends per transaction with your store. You can calculate your average order value using this simple formula: Total revenue…
How to Create a Memorable Branded Unboxing Experience
For any eCommerce businesses, a shipped package represents a connection with the customer. However, that package also represents one of the most overlooked marketing and branding opportunities available to smaller retailers and individual sellers to help them stand out from the crowd. Goods need to be well packaged to protect their contents during shipping. But…