Year: 2018

KHD Buzz – US Holiday Retail To Hit $1 Trillion, The Impact of Multigenerational Households on Retail and More

KHD Buzz – US Holiday Retail To Hit $1 Trillion, The Impact of Multigenerational Households on Retail and More

Experts Predict US Holiday Sales Will Top $1 Trillion Despite big store closures, the demise of Sears and the Toys R Us drama, a new report released last week predicts that US holiday sales – defined by the period November 1 – December 31, 2018 – will, for the first time ever, surpass $1 Trillion.…

By Koehler Home Decor November 12, 2018 0

4 Marketing Moves to Make Now for a More Prosperous Holiday Shopping Season

4 Marketing Moves to Make Now for a More Prosperous Holiday Shopping Season

In planning for another hectic holiday shopping season the temptation for most small to medium-sized retail businesses – whether they operate online, offline or both, is to play things as safe as possible and repeat whatever it was that seemed to work last year. However, the truth is that companies that don’t innovate and ‘move…

By Koehler Home Decor November 9, 2018 0

KHD Buzz – The Impact of 11.11, Customer Retention Tips, Beating Bezos and More

KHD Buzz – The Impact of 11.11, Customer Retention Tips, Beating Bezos and More

How New Online Shopping ‘Holidays’ Are Changing the Retail Landscape First, there was Amazon Prime Day, an event that practically created a new summer holiday. Then Chinese retail giant brought its 11-11 Singles Day holiday to the US last year and netted $25 billion in the process, more than Macy’s entire revenue for the year. As 11.11…

By Koehler Home Decor November 5, 2018 0

How a Great Return Policy Can Give Your Retail Business An Edge This Holiday Shopping Season

How a Great Return Policy Can Give Your Retail Business An Edge This Holiday Shopping Season

Any retail business, whether it operates online, offline or a combination of both, wants to be known for the high quality and variety of the products they offer. However, even the most exceptional of products can sometimes turn out to be the wrong size, wrong color, or wrong something, and the consumer – whether they…

By Koehler Home Decor November 2, 2018 0

KHD Buzz – Online Shopping ‘Rehab’, The War On Serial Returners, Smarter Chatbots and More

KHD Buzz – Online Shopping ‘Rehab’, The War On Serial Returners, Smarter Chatbots and More

Online Shopping ‘Rehab’ Attempts to Boost Brick and Mortar Spending The British are just as into online shopping as the Americans, with an estimated 1 in 3 adults regularly choosing to shop online versus at a brick and mortar store. This, some say, is having a negative effect on the overall economies of many British smaller towns, an…

By Koehler Home Decor October 29, 2018 0

Understanding The Importance of Social Media Marketing Content Objectives and Planning

Understanding The Importance of Social Media Marketing Content Objectives and Planning

At this time of year, most retail businesses are at least considering ramping up their social media presence as a part of their overall holiday shopping marketing campaigns. However, some small retail businesses chug and chug away at social media marketing, following all of the advice they read, see and hear from any number of…

By Koehler Home Decor October 26, 2018 0