Posts Tagged ‘mobile marketing’

10 Great Reasons to Launch an SMS Marketing Campaign for Your Retail Business

10 Great Reasons to Launch an SMS Marketing Campaign for Your Retail Business

As mobile use continues to impact every aspect of the Internet more heavily every day, for many businesses finding new ways to reach mobile users is a priority. Heavier social media marketing is a tactic employed by many, as mobile social media use is also still growing, but it can be a very much a hit-or-miss undertaking that for some companies does not produce the greatest ROI.

However, business

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3 Essential Testing Tools to Ensure Your Mobile Site is Ready for 2017

3 Essential Testing Tools to Ensure Your Mobile Site is Ready for 2017

When the holiday shopping frenzy dies down – and (hopefully) even the busiest small business retailers get the chance to take a bit of a break to actually celebrate the holidays themselves – the chances are that many will consider taking a look at the state of their business going into a New Year. If they do any selling online at all (and most do now) that should include their website,

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Push Messages 101 – What Should They Say? How Long Should They Be?

Push Messages 101 – What Should They Say? How Long Should They Be?

As it is now being widely predicted that apps will soon outstrip websites in some online retail niches – and the numbers are starting to back that up – more and more retailers, both large and small, are making the move into the retail via app space.

However, once you have commissioned an app, got it published in the appropriate app markets and have begun directing customers – and

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Making the Best Use of a Mobile Coupon Marketing Plan This Holiday Season

Making the Best Use of a Mobile Coupon Marketing Plan This Holiday Season

Seasoned bargain hunters, especially holiday shoppers, have long been adept at using scissors to clip coupons, but they are just now getting used to the concept of redeeming coupons via their mobile gadgets. What is clear though, is that increasingly people like doing so – and are even coming to expect that a retailer will be willing and able to offer coupons to them. Therefore it is in a sm

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KHD Buzz – Is Facebook Organic Reach Really Dead, Are Apps Taking Over the Internet and More

KHD Buzz – Is Facebook Organic Reach Really Dead, Are Apps Taking Over the Internet and More

Gallup Poll- 62% of Consumers Say Social Media Does Not Affect Their Purchase Decisions 

It has long been said that retailers should rely on social media to connect with customers and not to sell to them, and a new Gallup poll appears to prove that advice correct once again. Read More

Does This Experiment Prove That Facebook Organic Reach is Really Dead?

According to one marketing expert their

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KHD Buzz – Expedia Goes with Bitcoin, McDonald’s FryFutbol Backfires, Big Mobile Email News and More

KHD Buzz – Expedia Goes with Bitcoin, McDonald’s FryFutbol Backfires, Big Mobile Email News and More

The BitCoin Revolution Rolls On as Expedia.com Begin to Accept it Too 

Most people may not even quite understand how it all works yet but it does seem that BitCoin is an idea that is here to stay as Expedia.com join Overstock.com in accepting the virtual currency as a valid form of payment. Read More

The Biggest Reason to Date to Optimize Your Emails for Mobile 

Have you been snoozing on getti

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Want to Get into SMS Marketing? How to Choose the Right Service Provider

Want to Get into SMS Marketing? How to Choose the Right Service Provider

We know you have heard it again and again and again now; mobile use for retail purposes is still continuing to grow. We have also discussed the advantages of SMS marketing before and it is actually in even more widespread use than when we last wrote about it.

SMS is not one of those DIY tactics that you can tackle completely alone, it requires SMS service. And as the popularity of SMS marketing

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Reaching Customers on the Go with SMS Marketing

Reaching Customers on the Go with SMS Marketing

Probably the last thing you want to hear about is yet another marketing strategy you should be considering. No doubt your hands are already rather full, watching over SEO, keeping track of your social media marketing plan, and making sure that your are keeping a website that is up to date and optimized according to all of the latest search engine requirements.

SMS marketing is targeting something

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KHD Buzz – Instagram Badges, Mobile Shopping Stats and More

KHD Buzz – Instagram Badges, Mobile Shopping Stats and More

Instagram Launches Profile Badges 

If you are one of the many retailers making use of Instagram to promote your products and your business you might want to grab one of the new Instagram profile badges the site is now offering for all of its users to use to share their Instagram photo streams across the Internet. Learn how to get your badge here

Deloitte Survey Predicts Increased Mobile Holid

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