How to Beat an Online Retail Summer Sales Slump

Does it often seem to you like as soon as Memorial Day has passed and the beach and barbeque season gets into full swing your ecommerce retail sales take a nosedive? If so, you are not alone and it’s not your imagination. Figures across the board suggest that many online retailers sell 30% less than…
5 Ways to Leverage AOV to Increase Your Retail Store Bottom Line

When it comes to hitting revenue goals, marketers will often try to convince customers to spend more, to increase their Average Order Value. In fact, statistics consistently prove that selling to a nurtured customer is much cheaper than pitching to and acquiring a new one. What is Average Order Value? Average order value is the…