Top Tips for Increasing Your E-Commerce AOV

It’s no secret that average order value (AOV) is an essential metric to track for any online business. But if you ask an online retail store owner what website metrics they’re actively working to improve, you’ll likely hear some combination of: website traffic, conversion rate, or revenue. However, by increasing your average order value instead…
Six Ways to Reduce Your Website’s Bounce Rate

If you have a good website, great products, catchy content, and yet you still have a high bounce rate, then you have a problem. If you are one of those store owners who wonders why your customers made it to the end of your sales funnel without actually taking that final step to checkout, or…