4 Ways Offering Freebies Can Boost Your Retail Business’ Bottom Line
All retail businesses exist to make money. Retail business marketing exists to help make that happen. With this in mind then, the concept of launching a campaign to offer a freebie may seem like a strange idea. Why would a retail business – especially a smaller one – even consider devoting time and resources to…
5 Ways to Leverage AOV to Increase Your Retail Store Bottom Line
When it comes to hitting revenue goals, marketers will often try to convince customers to spend more, to increase their Average Order Value. In fact, statistics consistently prove that selling to a nurtured customer is much cheaper than pitching to and acquiring a new one. What is Average Order Value? Average order value is the…
Your Spam Folder Can Provide the Answers to Your Marketing Email Woes
Email marketing is still considered to be one of the most effective ways that retail businesses can connect with current, former and potential customers. This is only true however if the marketing messages they send actually make it to the recipients email inboxes in the first place. Even if the email contact has previously legitimately…
Choosing the Best Product Recommendation Technology
Product or content personalization recommendations can be huge marketing – and conversion – boons for online retailers, and we doubt that that is new news to you, as it’s been buzzed about a great deal over the last few years. The problem is if you don’t have an Amazon sized budget how can you make…
KHD Buzz: COVID19 and Retail Latest News, Winners and Losers
Walmart Stock Prices Hit An All-Time High Last Week Not every retail business is suffering during the COVID19 crisis. Last week Walmart’s stock prices rose to all-time high, with share prices rising as high as $128.08. Read More. Best Buy Enjoy Increased Sales as More People Work From Home Another retailer benefiting from the current…
How to Better Engage People on Instagram in 2020
One billion. That’s the number of people using Instagram monthly in 2020. 200 million of those Instagram users visit at least one business profile each day. When people go to your retail business profile, what they see should increase the chances that they’ll stay and view and interact with your Instagram content. Not sure how…
Types of Amazon Shoppers and How to Make Them All Your Customers
More people than ever are shopping on Amazon, and, as an Amazon third party seller many small retail companies and entrepreneurs can benefit from getting involved with Amazon selling, even if they have primarily been an offline concern in the past. You need to recognize that just as is the case in offline retail not…
KHD Buzz – The Impact of Emotion on Retail, Fed Ex Partners with Dollar General and More
Shopify Launching Fulfillment Services for Subscribers Shopify announced last week that they will be launching their own Fulfillment Services program that will allow their users to make use of a network of centers all over North America to store and ship their goods more efficently. Read More Study Reveals the Impact of Emotion on Retail…
The Big Benefits of Gift Cards for Small Retailers
Gift giving can be hard, which is why an increasing number of people no longer even try to stress themselves out too much trying to find the perfect individual gift. Instead, they are taking the attitude that if they want to give a gift that will be sure to make the recipient happy they will…
Using Dropshipping To Test New Product Offerings in Your Retail Store
Are you interested in expanding your product offerings, but really cannot afford to risk buying up inventory you are not certain you will be able to sell? Dropshipping can be an effective way to do just that, without risking any any of your own capital. Call it a retail science experiment if you like. Dropshipping,…