Tag: small business marketing

Easy Ways To Get Customers To Write Reviews That Boost Retail Sales

Easy Ways To Get Customers To Write Reviews That Boost Retail Sales

These days, no matter how much tweeting, pinning, Facebook posting or Instagramming you do in order to promote your business (and these are all great promotional tools when done the right way) a glowing customer review can trump all of the former in terms of influencing another customer’s buying decisions. This is because what you have to…

By Koehler Home Decor January 18, 2019 0

Understanding The Importance of Social Media Marketing Content Objectives and Planning

Understanding The Importance of Social Media Marketing Content Objectives and Planning

At this time of year, most retail businesses are at least considering ramping up their social media presence as a part of their overall holiday shopping marketing campaigns. However, some small retail businesses chug and chug away at social media marketing, following all of the advice they read, see and hear from any number of…

By Koehler Home Decor October 26, 2018 0

How to Create an Affordable, Effective Mobile Coupon Marketing Plan This Holiday Shopping Season

How to Create an Affordable, Effective Mobile Coupon Marketing Plan This Holiday Shopping Season

Seasoned bargain hunters, especially holiday shoppers, have long been big fans of using scissors to clip coupons, but they are now becoming far more used to to the concept of redeeming coupons via their mobile gadgets. What is clear though, is that increasingly people like doing so – and are even coming to expect that…

By Koehler Home Decor October 5, 2018 0

Super Subject Line Tips to Increase Holiday Email Open Rates

Super Subject Line Tips to Increase Holiday Email Open Rates

Promotional emails are still a part of many small businesses’ overall holiday shopping marketing campaigns and they can indeed be effective, but only if you can get people to open them in the first place. As everyone, including your competition, is probably making plans for sending out their festive marketing emails campaigns right now, you…

By Koehler Home Decor September 28, 2018 0

Gearing Up for the Big Holiday Marketing Push? Treat Your Website to Some ‘Fall Cleaning’ First

Gearing Up for the Big Holiday Marketing Push? Treat Your Website to Some ‘Fall Cleaning’ First

Summer is almost officially over, school’s back in and for many retail business owners there is a slight lull before the big holiday sales drive begins. This means that this is a great time to take a step back and do a little bit of business ‘fall-cleaning’ so that your company – and your business…

By Koehler Home Decor September 7, 2018 0