Posts Tagged ‘small business tips’

3 Overlooked Ways Your Web Hosting Affects Your Site’s Search Engine Rankings

3 Overlooked Ways Your Web Hosting Affects Your Site’s Search Engine Rankings

With the big holiday shopping season coming up no doubt, at some point, you’ll give some thought to the SEO basics that can give your website an extra boost in the search engine rankings. For many this will involve focusing their attention on things like quality of content, title tags and keyword usage, possibly turning to special tools – like Yoast for example – to help them mak

posted in Sales & Marketing, Wholesale Home Decor and tagged , , . Bookmark the permalink.
Read More

PPC Marketing – The Fastest Way to Get To the Top of a Holiday Shopping Search?

PPC Marketing – The Fastest Way to Get To the Top of a Holiday Shopping Search?

Paid search marketing, more commonly known as PPC or Pay Per Click, is most effective when it is used in conjunction with a great organic SEO plan. It does take time to reap all the benefits of an organic SEO campaign though (never believe anyone who says that it does not) and in the meantime a traditional search based PPC campaign can bring immediate results. This may be especially helpful as you

posted in Sales & Marketing, Wholesale Home Decor and tagged , . Bookmark the permalink.
Read More

Understanding the Importance of Typography in Marketing

Understanding the Importance of Typography in Marketing

In the summer of 2013 scientists at CERN presented what was considered to be one the most important scientific presentations ever, the existence of the Higgs Boson. This was a discovery of such great importance that the presentation was subtitled The God Particle.

Sadly though many of the first reactions of the immediate audience for that presentation was not to be awed but to snicker, not because

posted in Sales & Marketing, Wholesale Home Decor and tagged , . Bookmark the permalink.
Read More

Mind Mapping – What it is and How To Use it To Your Business’s Advantage

Mind Mapping – What it is and How To Use it To Your Business’s Advantage

Small-business owners and their companies depend – and thrive – on ideas and plans. After all, didn’t your business start as ‘just’ an idea?

Now that your business is actually a reality and up and running, your schedule is probably overflowing with daily tasks and responsibilities, leaving little room for planning out how new ideas can best fit into your business and

posted in Sales & Marketing, Wholesale Home Decor and tagged , . Bookmark the permalink.
Read More

Fixing Website Site Speed Problems

Fixing Website Site Speed Problems

If you have a website for your retail business – whether you sell primarily online or not – no doubt you spend all kinds of time and money on web design tweaks (to make it more responsive for mobile users for example) and on both on and offsite SEO to improve its position in the SERPS.

You have probably also spent even more money on a great shopping cart system to help ensure that actu

posted in Sales & Marketing, Wholesale Home Decor and tagged , . Bookmark the permalink.
Read More

KHD Buzz – Silence is Golden for FB Ads, E-commerce App Trends, Twitter Changes and More

KHD Buzz – Silence is Golden for FB Ads, E-commerce App Trends, Twitter Changes and More

Facebook: Video Ads Should Be Silent

If you are thinking of investing in a few Facebook video ads you may want to take this advice from the platform’s advertising gurus on why sound really isn’t something you should include for maximum reach and effect.  Read More

Jet Launches Intense Customer Engagement Tactics 

Jet is still determined to give Amazon a run for its money, especiall

posted in Buzzworthy, Wholesale Home Decor and tagged , , . Bookmark the permalink.
Read More

Are Your Marketing Materials Sending the Right Color Messages?

Are Your Marketing Materials Sending the Right Color Messages?

The savviest marketers and graphic designers, whether they are working on or offline, know that color plays a big role in the success of any marketing piece, whether it is a website, a flyer, a brochure or a formal ad. Specific colors tend to evoke certain emotions in customers while also helping to create brand relevance in the consumer’s mind and motivate purchases.

All of this means that,

posted in Sales & Marketing, Wholesale Home Decor and tagged , . Bookmark the permalink.
Read More

Your Retail Website is Attracting More Browsers than Buyers – Why?

Your Retail Website is Attracting More Browsers than Buyers – Why?

On the face of it all of your recent marketing efforts seem to be paying off. Traffic to your retail website is increasing so you must be doing something right. There must also be an ongoing interest in the products you sell. But when you delve a little deeper into the analytics you realize that the number of browsers is significantly outstripping the number of actual buyers. So what’s going

posted in Sales & Marketing, Wholesale Home Decor and tagged , , . Bookmark the permalink.
Read More

How to Write a Headline That Really Sells: 8 Proven Tactics to Try

How to Write a Headline That Really Sells: 8 Proven Tactics to Try

Content marketing as a promotional – and SEO – tool is not going away in 2016, meaning that a good article or blog post can still provide any retailer – especially one doing business online – with a veritable little goldmine of shareable content.

When it comes to the fine art of copywriting for great content, your headline is your first – and best – chance to co

posted in Wholesale Home Decor and tagged , . Bookmark the permalink.
Read More

5 Amazing Free Resources for Great Holiday Marketing Stock Images

5 Amazing Free Resources for Great Holiday Marketing Stock Images

More than ever before, marketing and advertising of any kind is increasingly image driven. From finding just the right images to engage visitors to a website to tracking down great visuals to add to a newsletter to simply locating that one great photo to attract more clicks to a social media post it can seem that anyone promoting their business needs an almost inexhaustible supply of images. And t

posted in Sales & Marketing, Wholesale Home Decor and tagged , , . Bookmark the permalink.
Read More