Tag: social media marketing

Five Easy Ways to Fail at Link-building and Ruin Your Reputation at the Same Time

Link building. It’s time consuming, often confusing and sometimes downright tedious. Plenty of even the most “expert” of content creators just wish that it wasn’t necessary, that the search engines would start paying less attention to who is linking to a piece. But that is not going to happen in the foreseeable future. Links are…

By Koehler Home Decor October 27, 2017 0

3 Simple But Effective Ways to Beat Facebook Organic Reach Decline

3 Simple But Effective Ways to Beat Facebook Organic Reach Decline

Facebook has now long been considered an essential marketing platform for even the smallest of retail businesses, and that can be especially true of a local business. However, according to social media experts Buzzsumo, organic reach for the average Facebook business has fallen by 20% since January 2017 and the trend is continuing. This is…

By Koehler Home Decor October 6, 2017 0

Christmas in August – why You Need to Start Planning Your Winter Holiday Marketing Campaigns Now.

Christmas in August – why You Need to Start Planning Your Winter Holiday Marketing Campaigns Now.

It’s August. That means barbecues, back to school shopping, last minute summer vacations and, if you are as forward thinking as most experts say you should be, for retailers it’s time to take the sunglasses off, pack the swimwear away and start preparing for the busy, busy winter retail season, especially when it comes to…

By Koehler Home Decor August 11, 2017 0

Small Business Marketing Guide to GIFs: How to Create Them and When to Use Them

Small Business Marketing Guide to GIFs: How to Create Them and When to Use Them

There was some excitement among content marketers recently when the biggest social media marketing platform of them all – Facebook, of course – finally announced that their platform would support GIF images natively, both in posts and in comments. Twitter has done so for years, as has Instagram and many people and businesses have found…

By Koehler Home Decor July 13, 2017 0

KHD Buzz – UPS Announces Shipping Surcharges, the Impact of User Generated Content on eCommerce and More

KHD Buzz – UPS Announces Shipping Surcharges, the Impact of User Generated Content on eCommerce and More

Will Amazon Finally Make Online Grocery Shopping ‘a Thing?’ While most retail niches are doing well in the e-commerce sector, online grocery shopping has still yet to really take off. According to some Wall Street analysts, Amazon’s buyout of the Whole Foods chain may change all of that. Read More UPS Plans to Charge Retailers Surcharges on…

By Koehler Home Decor June 26, 2017 0